Linda Yaccarino is the new CEO of Twitter. She is a veteran advertising executive who has spent over 30 years in the industry. She previously served as the chairman of global advertising and partnerships at NBCUniversal, where she oversaw a team of over 10,000 people and generated over $20 billion in revenue. She is known for her expertise in digital advertising and her ability to build strong relationships with brands.
Yaccarino was born in New York City in 1963. She is of Italian descent. She graduated from the University of Pennsylvania with a degree in economics. After college, she began her career at the advertising agency J. Walter Thompson. She later worked at the media companies Turner Broadcasting and Walt Disney Company.
In 2011, Yaccarino joined NBCUniversal. She quickly rose through the ranks and was named chairman of global advertising and partnerships in 2017. In this role, she oversaw the company’s advertising sales, marketing, and distribution operations. She also led the development of NBCUniversal’s new advertising platform, One Platform.
Yaccarino is a respected leader in the advertising industry. She has been named to Adweek’s Power 50 list and The Hollywood Reporter’s Women in Entertainment Power 100 list. She is also a member of the board of directors of the advertising trade association, the American Association of Advertising Agencies.
Yaccarino is a strong advocate for diversity and inclusion in the workplace. She has spoken out about the need for more women and people of color in leadership positions. She is also a mentor to young women in the advertising industry.
Yaccarino is a highly accomplished executive with a proven track record of success. She is a valuable asset to Twitter and is well-positioned to lead the company into the future.